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PEARL BuildersTop Home Builders Fight Residential Fires Before They StartOver the past decade, home safety – especially fire safety – has become a growing concern for many Americans. To meet this need, home builders across the country offer PEARL-Permanent Escape And Rescue Ladders as a feature in their newest residential communities. Here’s what some of the leading home builders are saying about PEARL emergency escape ladders: “As the second largest home builder in the greater Sacramento area, we feel it is our obligation to help protect the families who purchase our homes. To ensure their safety and help prevent tragedy in the communities where we build, KB Home will be offering PEARL to all of our Sacramento buyers.” –Barry Grant, KB Home, Sacramento division president “Safety shouldn’t be an option for anyone, least of all Ryland Homes’ customers. We’re in the business of providing the best to our homeowners and that extends beyond the typical luxury upgrades. We want our customers to know that their home is built with comfort and safety in mind.” –Dana Rogers, vice president of sales and
marketing, Ryland Homes Las Vegas "We think [an escape ladder] is an up-and coming feature for our buyers, and it provides a level of comfort for them and their families." –Tony Wyman, Fresno division manager of D.R. Horton “Escape has traditionally been overlooked by home security companies. However, Ackerman believes it’s just as important as detecting danger and alerting emergency services.” –Jim Callahan, vice president of sales, Ackerman Security Systems “Making PEARL available to our customers for purchase and installation shows our commitment to overall home improvement – and that includes residential fire safety. We think that the same mother that calls us to baby proof her home or recaulk a tub needs to know how new safety products, like PEARL, could save her kids’ lives.” –John Eggenberger, VP of corporate development for Mr. Handyman “As a firefighter, I can’t tell you how many tragedies could have been prevented if a permanent escape ladder had been in the home. When I saw PEARL, the first thing I did was install one in my own home. Immediately, I knew this was something that needed to be in every two or three-story home we work on.” –Chris Wulfeck, vice president
of marketing for “Our homeowners deserve superior protection in case of a residential emergency, including a safe way to escape from upstairs rooms. Giving consumers the option to include PEARL is just one of the ways we’re exceeding customer expectations.” –Jerry De Young, president of De Young Properties “PEARL is a simple solution that makes great sense. As a matter of fact, every customer who has seen PEARL installed in our two model homes agrees. It’s a practical solution that answers the question most families have during a fire emergency. How will we get out?” –Darren Miller, sales and marketing coordinator for Mayfield Homes “As a home builder that has high standards for all aspects of home design, we have a responsibility to meet the same high standards for safety. We have no doubt that PEARL will one day save the life of someone that lives in one of our homes. I can’t think of a reason why we wouldn’t provide this level of safety to every homeowner.” –Trey Gaylord, marketing director, Richard Gaylord Homes “This tragedy (Senator Frank Matla’s death) made me rethink what I needed to do to protect my own family from fire. As soon as I saw PEARL, I knew I wanted it in my kids’ upstairs bedrooms. And, as a home builder, I feel obligated to provide the same level of fire safety in the homes we build.” –Mike Robare, president of Robare Custom Homes.  |
 
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